Tokyo, October 20, 2022 – Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) announced that the total sales of the Outlander PHEV model, its flagship crossover SUV, won the first place in the PHEV sales ranking1 in Japan with 10,749 units2 sold in first half of fiscal 2022. In addition, the PHEV model of the Eclipse Cross crossover SUV sold 2,430 units as second place in the PHEV category. With total sales of 13,179 units for both PHEV models, Mitsubishi Motors took the lead in the PHEV category of Japanese market with approximately 65% of total shares.
1. April to September 2022; Survey by the Japan Automobile Dealers Association (JADA)
2. Total sales of the previous generation and current generation model which launched in December 2021
Unit Sales in First Half of FY2022:
Model | First Half of FY 2022 |
Outlander (PHEV model) | 10,749 units2 |
Eclipse Cross (PHEV model) | 2,430 units |
Total PHEV unit sales in first half of FY2022 | 13,179 units |
The Outlander PHEV model is Mitsubishi Motors’ flagship model which brings together the best in electrification and all-wheel control technologies. Launched in Japan in December 2021, it has been highly acclaimed by customers for its bold exterior design based on the product concept of “I-Fu-Do-Do” or authentic and majestic in Japanese; its convenient seating arrangement for seven passengers in three rows; and the smooth and powerful acceleration of a twin-motor 4WD. Mitsubishi Motors launched the new model in Australia and New Zealand this year and will start the sales in North America in November 2022.
The Outlander PHEV is the world’s best-selling plug-in hybrid SUV, and the all-new Outlander PHEV combines everything that has made the gasoline-powered 2022 Outlander so successful: bold styling, advanced vehicle architecture, award-winning2 interior, seven-passenger convenience and legendary Mitsubishi SUV capability. To this, the PHEV model adds an all-new version of Mitsubishi Motors’ plug-in hybrid electric drivetrain, boasting more power and torque, greater all-electric range and the latest and most sophisticated version of Mitsubishi’s confidence-inspiring Super All-Wheel Control (S-AWC)3 all-wheel drive system.
The seven-passenger 2023 Outlander PHEV offers up to 38 miles of all-electric range, up to 420 miles of overall range4 and is the only plug-in hybrid on the market with available DC fast-charging capability (SEL and above models), which can fill the 20kWh battery pack to 80% capacity in just 38 minutes.
The 2023 Outlander PHEV also features Mitsubishi’s new “Innovative Pedal” technology, which allows near-one-pedal acceleration and deceleration, similar to full battery electric vehicles. This system further differentiates the Outlander PHEV from other plug-in hybrids, and highlights the vehicle’s electric-first design philosophy.
Outlander PHEV Line-up and Trim Level
ES
Standard equipment: 7-Passenger Seating, 18-inch Alloy Wheels, 12.3-inch Full LCD Meter Cluster Display, Forward Collision Mitigation (FCM), Predictive Forward Collision Warning (PFCW), Active Blind Spot Assist (ABSA), Blind Spot Warning (BSW) with Lane Change Assist (LCA), Rear Cross Traffic Alert (RCTA), Lane Departure Warning and Prevention (LDW & LDP), Driver Attention Alert, Automatic High Beam (AHB), Hill Descent Control (HDC), Trailer Stability Assist (TSA), Rear Automatic Emergency Braking (Rear AEB), Rear Parking Sensor, Push Button Start, Apple CarPlay™ And Android Auto™, Front USB Ports, 8″ Smartphone-Link Display Audio (SDA) – SiriusXM® with 3-Month All Access Trial, Bluetooth® Wireless Technology, Mitsubishi Connect with Safeguard and Remote Services and 24-Month Trial (+EV Features including battery capacity)
SE
All ES equipment, plus: 20-Inch Two-Tone Alloy Wheels, Heated Front Seats, Adaptive Cruise Control (ACC) With Traffic Jam Assist, Lane Keep Assist (LKA), Lane Departure Prevention (LDP), Traffic Sign Recognition (TSR), 9-inch Smartphone-Link Display, Audio w/ Navigation – SiriusXM® with 3-Month All Access Trial, HD Radio®, Auto Up/Down Windows for Passenger/Rear Seats, Led Front Fog Lights, Heated Door Mirrors, Front Rain-Sensing Wipers, Hands-Free Remote Power Liftgate, Leather-Wrapped Steering Wheel, Leather-Wrapped Shift Knob, Synthetic Leather Seating Surfaces, Multi-View Camera System, Front Parking Sensor, Smartphone Wireless Charging, Rear USB Ports, Front Heated Seats, Electric Folding Mirrors
SE w/ Tech Package
All SE equipment, plus: Power-Panoramic Sunroof, Auto-Dimming Rear-view Mirror, Bose™ Premium Audio w/ Nine Speakers
SEL
All SE equipment, plus: Leather Appointed Seating Surfaces, Key-Linked Driver Position Memory, System Including Mirrors, Reverse Auto Tilt Mirrors, Roof Rails, 3-Zone Automatic Climate Control, Auto-Dimming Rear-view Mirror, Heated Rear Seats, DC Fast Charging, Rear Door Pull-Up, Sunshade, Rear Seat 1500W Outlet Trunk, 1500W Outlet Passenger, 8-Way Memory Seat
SEL Touring
All SEL equipment, plus: Power Panoramic Sunroof, Heated Steering Wheel, Head-Up Display, Bose Premium Audio w/ Nine Speakers, Pull-Up Rear Window Shades
SEL Premium
All SEL Touring equipment, plus: Semi-Aniline Premium Leather Seats, Black Roof, Massage Function Driver & Passenger Seat
40th Anniversary Edition
All SEL Premium equipment, plus: Black Diamond Paint w/ Bronze Roof, Limited 40th Anniversary Badges
As a result of its research and development of electrified vehicles since 1964, Mitsubishi Motors launched the i-MiEV – the world’s first mass-produced electric vehicle – in 2009. The company then introduced the Outlander PHEV – the world’s first plug-in hybrid electric SUV – in 2013, and added the Eclipse Cross PHEV model to the line-up in 2020. The company has been taking the lead in the PHEV category with approximately 310,000 units of Outlander PHEV sold in more than 60 countries around the world. With these solutions, Mitsubishi Motors will continue to contribute to solving climate change and energy-related problems and achieve carbon neutrality.
“The multi-award winning Mitsubishi Outlander’s body style has surpassed the conventional sedan in popularity, mostly because of functionality. This makes the spacious, but stylish Outlander a perfect fit for our local SA launch early in 2023,” explains Jeffrey Allison, General Manager: Marketing at Mitsubishi Motors South Africa (MMSA).
Content and images supplied via MotorPress